1718302652031

1718302652031

View Full Changelog Social Scheduling

January 2016

Social Scheduling

Twitter's minimal & rapid-fire tweet format means the likelihood of all of your followers seeing your content was (and still is) very unlikely — the lifespan for any random tweet is incredibly short.

Knowing this, we built a tool to schedule retweets across the team at spaced intervals. This extended the lifetime of our tweets for a number of hours. Clever!